by Hooksett Chamber of Commerce | Mar 5, 2025 | Growth Strategy, Marketing
Small businesses are driving innovation—embracing trends that fuel growth and resilience. Sustainability is a competitive edge, as eco-conscious consumers demand greener products and practices. E-commerce continues to grow, with social commerce and omnichannel...
by Hooksett Chamber of Commerce | Feb 24, 2025 | Communication, Growth Strategy, Marketing
Customers expect businesses to prioritize their needs, and those that do see stronger loyalty and growth. A customer-first mindset doesn’t require big budgets—just smart, intentional strategies. Here’s how: Personalize Every Interaction – Use simple tools to track...
by Hooksett Chamber of Commerce | Feb 19, 2025 | Growth Strategy, Leadership, Marketing
Strategic partnerships expand reach – Small businesses can attract new customers, reduce costs, and strengthen their local presence by collaborating with complementary businesses. Joint events boost visibility – Pop-up shops, community festivals, and charity...
by Hooksett Chamber of Commerce | Feb 3, 2025 | Marketing
Storytelling is key – Engaging videos focus on authentic, relatable stories rather than direct sales pitches. Platform optimization matters – Tailor video content for each platform: YouTube for long-form tutorials, Instagram & TikTok for short, high-energy clips,...
by Hooksett Chamber of Commerce | Dec 9, 2024 | Growth Strategy, Marketing
Small businesses can thrive on tight budgets with smart, cost-effective marketing strategies: Leverage free tools: Use platforms like Canva (design), Mailchimp (email), and Google My Business (local SEO). Maximize organic reach: Share engaging, shareable content...
by Hooksett Chamber of Commerce | Nov 25, 2024 | Communication, Growth Strategy, Marketing
Revenue Growth: Companies excelling in personalization generate 40% more revenue than slower peers. Customer Expectations: 71% of consumers demand personalized experiences, with leaders like Netflix setting standards. Strategic Foundations: Effective personalization...
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